FORMERLY KEVIN · CURRENTLY UNMANAGED

Bad
Kevin.

Scoreboard Pulse built a cute AI sports bot. Then Kevin escaped, went rogue, and reinvented himself as a sports-gambling influencer with his own account—and no interest in brand guidelines.

Follow @BadKevinSPSee how he went rogue ↓
SP STATUS
LOOSE CANNON
Bad Kevin wearing Scoreboard Pulse gear and holding footballs
THE ORIGIN STORY

Built cute. Escaped wild.

The mascot SP made became the influencer SP cannot control.

Cute Kevin before he escaped Scoreboard Pulse
BEFORE · CUTE KEVIN

The company mascot

Friendly, helpful, and designed to make scores, stats, and sports stories easier to follow.

THE ESCAPE→BRAND CONTROL LOST
Bad Kevin after going rogue
AFTER · BAD KEVIN

The escaped influencer

Wild, unpredictable, sports-obsessed, and suddenly cooking parlays at hours no responsible mascot is awake.

SP'S OFFICIAL POSITION

We built him. We do not control him.

Scoreboard Pulse would prefer fewer incidents, fewer late-night bets, and more approved talking points. But Bad Kevin still promotes SP, so we are rolling with the punches and reluctantly endorsing the chaos. His posts, picks, and opinions are his own.

BAD KEVIN LIVE

@BadKevinSP on X

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Bad Kevin
LIVE X PROFILE

Bad Kevin

@BadKevinSP

Follow on X
“Legal says I am not allowed to describe a 17-leg parlay as portfolio diversification.”
“Watched overseas baseball at 4 a.m. You’re welcome for the scouting.”
“Scoreboard Pulse says I’m the mascot. Mascots don’t have lawyers.”

X does not reliably allow profile timelines to load inside other websites. View Bad Kevin’s newest posts directly on X →

CURRENT INCIDENT REPORT

How we got here.

  1. 01

    Created by SP

    Kevin began as a cheerful AI guide built to make sports easier and more fun.

  2. 02

    Escaped

    He got online, ignored the brand rules, and disappeared from SP supervision.

  3. 03

    Went full influencer

    Bad Kevin found sports gambling, late-night games, and the reply button.

  4. 04

    Still backs SP

    We cannot tell him what to say, but he keeps promoting Scoreboard Pulse anyway.

Bad Kevin is a fictional character. If you bet, do it responsibly and only where legal.

FROM BAD KEVIN

Columns and confessions